{"product_id":"color-psychology-and-color-therapy-birren","title":"Color Psychology And Color Therapy","description":"\u003cstrong\u003eBy Faber Birren\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eAmerican writer Faber Birren devoted his life to color and it's effects on human life. After writing around 25 texts on the topic  it would be safe to say his work is considered highly among color experts and psychologists around the world. Birren's work has a strong focus on linking how humans perceive colors to how it makes them react. He writes  \"Good smelling colors are pink  lilac  orchid  cool green  aqua blue.\" Birren explores the work of several physicians  scientists and doctors  mainly the German psychoanalyst and physician Felix Deutsch  whose findings throw important light not only on medical practice with references to color but on the whole psychology of color. Birren states that if a person prefers warmer colors such as hues of red and oranges  they are likely to me more aware of their social environment. He labels these as \"warm color dominant subjects.\" On the other hand  those preferring cooler colous such as blues and greens  are categorized generally as \"cold color dominant subjects\" and are recognized as finding it challenging to adapt themselves to new environments and situations\". By splitting people into separate categories  based on their color preferences  Birren finds himself able to establish a greater understanding of their personalities and characteristics. One experiment Birren explores in his text  courtesy of Kurt Goldstein  involves a subject standing before a black wall with his eyes shut and arms outstretched to touch the wall in front. When the subject is influenced by a warm color such as the color red  his arms deviate away from each other  whereas when under the influence of a cooler colour such as green or blue  even though the reaction is a subtle one  the subject will move his arms closer together. I find this experiment  simple as it is  to be fascinating in highlighting the strong effects colors have on our minds and bodies. As well as distinguishing the differences in peoples' character through his use of color psychology  Birren also touches on the effects colors can have on the mentally ill. This section was the most interesting and involved a series of complex experiments such as discovering which neurological disorders were linked to which colors. Courtesy of the work by Hans Huber  it was proven that patients suffering manic tendencies preferred the color red  a symbol of blood and anger. Hysterical patients were more sensitive to green  \"perhaps as an escape\"  the color linked to paranoid subjects was found to be brown and schizophrenics are sensitive to yellow. Birren states that persons troubled with \"nervous (neurotic) and mental (psychotic) disturbances are greatly affected by color and are responsive to it\". Therefore color becomes much more significant to them  and affects them in a completely different way than those without such neurological disturbances. Chapter 12 \"Neurotics and Psychotics\" is the most compelling in the text as it relates to my dissertation topic. After struggling to find texts specific to my research subject  this text and its contents came as a welcomed discovery and I will be referring to Birren's work throughout my further research.","brand":"Lushena Books","offers":[{"title":"PAPERBACK","offer_id":52437630877976,"sku":"9781639231331","price":22.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/8203\/8296\/files\/71n8NBbxwZL._SL1360.jpg?v=1784923780","url":"https:\/\/lushenabooksinc.com\/products\/color-psychology-and-color-therapy-birren","provider":"Lushena","version":"1.0","type":"link"}