{"product_id":"crystallizing-public-opinion-bernays","title":"Crystallizing Public Opinion by Edward Bernays","description":"\u003cstrong\u003eBy Edward Bernays\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eCrystallizing Public Opinion by Edward Bernays  is a foundational work in the field of public relations and propaganda. Often referred to as the \"father of public relations \" Bernays explores the principles and practices of shaping public opinion  drawing on psychology  sociology  and communication theory. The book is both a practical guide and a theoretical examination of how information can influence mass behavior. Edward Bernays' Crystallizing Public Opinion is both a historical artifact and a timeless guide to understanding the dynamics of persuasion and the role of public relations in shaping society. It remains a must-read for professionals in communication  marketing  and related fields  as well as for anyone interested in the power of influence.","brand":"Lushena Books","offers":[{"title":"PAPERBACK","offer_id":52798779392280,"sku":"9798897180301","price":25.95,"currency_code":"USD","in_stock":true},{"title":"HARDCOVER","offer_id":52798779425048,"sku":"9798897180394","price":44.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/8203\/8296\/files\/9798897180301.jpg?v=1790924359","url":"https:\/\/lushenabooksinc.com\/products\/crystallizing-public-opinion-bernays","provider":"Lushena","version":"1.0","type":"link"}